Tool Kit


The Mission at hand is to promote citizenship via a national, nonpartisan, multilingual public awareness campaign designed to empower eligible legal permanent residents and build a volunteer corps of Americans to support them through the naturalization process.

On September 17, 2015, Citizenship Day, the citizenship awareness campaign was launched.

The campaign’s main message is that becoming a naturalized citizen matters – today and in the future – and will positively impact you, your family, your community, and ultimately, your country. 

The campaign platform, “Stand Stronger” is a multilingual effort targeted at legal permanent residents and their families. “Stand Stronger” is a uniting message designed to compel legal residents to solidify their roots and tap into the incredible opportunities that await new American citizens.


These campaign assets are included with this kit.